Does Digital Signage cost more than traditional static signage?

Digital signage, like digital menu boards and other digital displays, is a long-term investment that helps to increase business sales and drive revenue. Basic digital signage costs can be compared to traditional static signage costs for indoor applications. Adding features such as audio, outdoor rated and cloud content management will increase initial cost.

Outdoor digital signage may have more upfront costs than a static sign, but in the long run, it could save your business a lot of money. Changing the content on the display does not involve any additional cost associated to labor that traditional static signage has, as it can be done remotely from a computer. There are no print costs or wasted materials, and no employees on ladders to change out messages or prices. This saves you from printing, shipping, processing, and hourly labor costs.